Send updated CRM lead events to conversions platform

Your CRM lead changes aren't sent to conversion tracking, creating attribution gaps and missed retargeting. Forwarding leads restores full funnel visibility for marketing within minutes.

Overview

If CRM lead updates don't reach conversion tracking, your ad attribution and retargeting lose accuracy and campaign optimization lags. This flow forwards lead status changes to your conversions endpoint so marketing sees complete funnel signals and can act within minutes.