Send offline conversions for sold phone calls to campaigns
Send offline conversions for sold phone calls to campaigns
Tagged sold phone leads aren't recorded in paid search, making campaign ROI appear lower. Report sold calls as offline conversions so campaign managers see revenue within 24 hours.
Overview
When sold phone leads don’t reach your ad platform, paid campaigns lack revenue context and budgets get misaligned. This flow reports verified sold calls as offline conversions so PPC managers see revenue-aligned data within 24 hours, improving bid decisions before daily updates.