Send invoice purchases to analytics for campaign tracking
Send invoice purchases to analytics for campaign tracking
Invoices often don't reach analytics, leaving paid campaigns with missing conversions. Capture invoice purchases into analytics so campaign managers can fix attribution and update bids same day.
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Overview
Missing invoice-level purchases breaks attribution and slows paid media optimizations; this flow captures invoice purchases and forwards them into analytics so campaign managers keep conversion data intact. The result: accurate attribution and actionable signals for bid updates within the same day.