Send conversion event for hot leads to ad platform
Send conversion event for hot leads to ad platform
Your hot lead status updates don't reach ad reporting, causing attribution gaps and missed prioritization. Leads are sent as conversion events for ads so attribution improves within minutes.
Overview
When a lead flips to high-priority, ad reporting often misses that signal and campaign attribution becomes noisy. This flow captures those status changes and records them as server-side conversion events so campaign managers see accurate attribution and reps can act within minutes.