Prevent sending to NLT contacts by updating opt-outs
Prevent sending to NLT contacts by updating opt-outs
Campaign managers miss NLT 'Yes' flags, letting unsubscribed contacts enter campaign lists and risking compliance. Set opt-out to 'Yes' when NLT is 'Yes' so lists exclude those people before sends.
Overview
Campaign managers risk compliance and deliverability when NLT-marked contacts keep receiving marketing emails. This workflow ensures opt-out status matches NLT flags, preventing accidental sends and creating an audit trail so campaign teams can trust list hygiene.
Notable Features
- Mark contacts as email opt-out
- Filter contact updates by NLT
- Prevent marketing sends to NLT