Move canceled annual subscribers to lapsed members list
Move canceled annual subscribers to lapsed members list
Your canceled annual subscriptions still receive active-member emails, creating confusion and unnecessary outreach. Move them into a lapsed-members audience so you can start re-engagement the same day.
Overview
Canceled annual members sometimes keep receiving active-member messages, which confuses customers and wastes campaign sends. This flow moves those profiles into a lapsed-members audience within minutes so you stop active messaging and can start same-day re-engagement.