Marketing owners keep opted-out leads out of campaigns
Marketing owners keep opted-out leads out of campaigns
Marketing owners see opted-out contacts re-enter campaigns, risking deliverability. Post exclusions to your customer data platform so audiences stay clean and campaigns stop contacting opted-out leads.
Overview
Opted-out contacts slipping back into campaigns hurt deliverability and brand reputation. This flow pushes exclusion notices into your customer data platform so marketing maintains compliant, accurate audiences. Marketing owners see cleaner audiences and fewer repeat sends.
Notable Features
- Post exclusions to customer data platform
- Validate contact identifiers before updating
- Prevent opted-out contacts in audiences