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Marketing ops stop sends to suppressed contacts

Marketing ops stop sends to suppressed contacts

Marketing ops let suppressed contacts slip into sends, causing campaigns to hit opted-out recipients and harming deliverability. It auto-unsubscribes those emails so sends avoid opted-out recipients.

Marketing ops stop sends to suppressed contacts

Overview

Suppressions slipping into sends damage deliverability and create compliance risk for marketing ops. This workflow ensures suppression-segment emails are unsubscribed before campaigns run, eliminating accidental sends and keeping lists compliant for reliable campaign delivery.

Notable Features

  • Promptly remove suppressed contacts from lists
  • Maintain marketing list compliance
  • Notify marketing ops on unsubscribes

Marketing ops stop sends to suppressed contacts