Marketing ops reopen and reassign lost deals reliably

Marketing ops see lost deals reopen unowned, causing pipeline leakage and stalled nurture. This workflow reassigns reopened deals after a set delay so opportunities have an owner.

Overview

Lost deals that reopen without owners create pipeline leakage and stall nurture. This workflow reassigns and reopens those opportunities after a set delay so marketing ops keep ownership visible and nurture resumes — teams report fewer unowned deals and faster handoffs.

Notable Features

Reopen lost deals on delay
Assign clear owner when reopened
Create follow-up reminders for reps