Marketing ops: mirror community tags to email segments

Marketing ops lose cohort members when community tag updates don't hit email lists, causing missed campaign outreach. This ensures cohorts are included in time-sensitive campaigns.

Overview

Marketing ops risk leaving cohort members out of launches and lifecycle campaigns when community tags don't carry over to email lists. This workflow keeps email tags aligned with community tags so cohorts receive intended messages and marketing ops avoid manual tag maintenance, with teams reporting fewer missed members.

Notable Features

Apply email tags on tag changes
Map community tags to email segments
Flag unmatched tags for manual review