Marketing ops: Keep published content status in CRM updated

Marketing ops leaders miss published role model stories, causing campaigns to use stale assets. Keep CRM publish status, date, and links current so marketing ops launch campaigns with accurate assets.

Overview

Marketing ops risk launching campaigns with stale assets and incorrect source attribution, undermining campaign results. This workflow ensures CRM records reflect publish status, date, and source links as stories go live, so ops leaders can trust campaign assets and avoid rework.

Notable Features

Update CRM records on publish
Set publish date and source link
Map content to correct CRM record