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Marketing ops ensure no graduate is missed by campaigns

Marketing ops miss graduates when certificate emails go unflagged. It tags contacts as Certificate Issued so ops segment graduates and kick off retention campaigns.

Marketing ops ensure no graduate is missed by campaigns

Overview

Graduates slip through the cracks when certificate sends aren't captured, reducing the reach of post-cert programs. This workflow tags contacts as Certificate Issued and starts segmentation and retention journeys, delivering zero missed follow-ups and cleaner lists for targeting.

Notable Features

  • Mark contacts as Certificate Issued
  • Segment graduates for targeted campaigns
  • Trigger retention journeys and workflows

Marketing ops ensure no graduate is missed by campaigns