Marketing ops capture failed workshop payments as leads
Marketing ops capture failed workshop payments as leads
Marketing ops lose enrollments when failed workshop payments go untracked, letting registrants drop before outreach. It adds failed payments to a leads sheet so marketing can re-engage.
Overview
Failed workshop payments risk losing enrollments and diluting campaign ROI. This workflow routes every failed payment into a central leads sheet so marketing ops can re-engage affected registrants quickly and protect enrollments. Teams report faster outreach and fewer missed follow-ups.
Notable Features
- Add failed payments to leads sheet
- Flag registrants for re-engagement
- Notify marketing ops via Slack or email