Marketing ops capture distribution links for stories
Marketing ops capture distribution links for stories
Marketing ops at business supplies firms miss post links when filed stories aren't linked, causing attribution gaps. It saves internal post URLs on each story so marketing and PR track distribution.
Overview
Marketing ops in business supplies risk losing campaign attribution when internal post links aren't attached to story records. This workflow pins internal comms post URLs to each filed story and notifies marketing and PR, eliminating manual lookups so distribution is tracked; teams report faster attribution and no lost links.
Notable Features
- Attach post URLs to story records
- Populate attribution link field
- Notify marketing and PR channels