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Marketing directors separate new and returning enquiries

Marketing directors separate new and returning enquiries

Marketing directors watch appointments get misclassified, skewing campaign attribution. This marks new vs returning enquiries so reporting credits the right campaigns and enquiry counts reflect reality.

Marketing directors separate new and returning enquiries

Overview

Misclassified appointment enquiries hide which campaigns actually drive patient bookings and muddle your marketing ROI. This workflow tags submissions and fires analytics events so marketing directors get accurate new vs returning counts and clean campaign attribution.

Notable Features

  • Mark submissions as new or returning
  • Fire analytics events with campaign metadata
  • Prevent misattributed enquiries in reporting

Marketing directors separate new and returning enquiries