Keep monthly subscriber lists current for marketing coordinators
Keep monthly subscriber lists current for marketing coordinators
Marketing coordinators miss subscribers when subscription changes don't update segments. Automated add-or-update ensures monthly digital segments include eligible subscribers for targeted campaigns.
Overview
Missed subscription updates exclude eligible customers from promo and retention campaigns and weaken campaign reach. This workflow keeps your monthly digital segment accurate by adding or updating subscribers as changes occur, ensuring campaign audiences are complete and promotable customers are included.
Notable Features
- Keep monthly segment membership accurate
- Add or update subscriber records
- Notify campaign managers of changes