Keep marketing ops' walk-in attribution accurate across stores
Keep marketing ops' walk-in attribution accurate across stores
Marketing ops miss walk-in referrals when store orders go unrecorded, leaving offline sources untracked. It logs referral SKUs and orders to your tracker so ops can attribute walk-ins.
Overview
Untracked walk-in referrals leave campaign ROI and channel decisions to guesswork for marketing ops. This workflow captures store orders and referral SKUs into a single tracker, eliminating missed attributions and delivering reliable offline source reporting for better campaign decisions.
Notable Features
- Log store orders to referral tracker
- Mark referral SKU on order record
- Enable reporting for walk-in attribution