Keep marketing ops' Pubmatic demand IDs in shared sheet
Keep marketing ops' Pubmatic demand IDs in shared sheet
Marketing ops miss new Pubmatic Demand IDs, causing campaign setup errors and bad reporting. This flow writes Demand IDs to the shared Web & AMP sheet so campaign setup and reporting use accurate IDs.
Overview
Marketing ops risk misconfigured campaigns and messy reporting when Demand IDs go missing. Keeping every Pubmatic Demand ID in the shared Web & AMP sheet eliminates manual lookups, ensures campaign setup and reporting use accurate IDs, and reduces follow-up work for ops.
Notable Features
- Add Demand IDs to sheet
- Only process Pubmatic website IDs
- Alert marketing ops on issues