Keep marketing ops ahead of duplicate leads before ingestion

Marketing ops receive duplicate-check responses that are ignored, polluting contact lists and wasting outreach. Record each result in a central ops table before ingestion so only unique leads enter downstream systems.

Overview

Marketing ops risk polluted contact lists and wasted outreach when duplicate-check results aren't recorded. This workflow captures every duplicate-check response into a central ops table, stopping duplicate ingestion and preserving list quality so reporting and targeting remain accurate.

Notable Features

Record duplicate check results centrally
Flag duplicates for ops review
Prevent duplicates entering downstream systems