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Keep marketing lists compliant when contacts submit unsubscribe forms

Marketing coordinators email opted-out contacts when unsubscribe forms aren't logged. It updates subscription status in your marketing platform so unsubscribed contacts stop receiving campaigns.

Keep marketing lists compliant when contacts submit unsubscribe forms

Overview

Uncaptured unsubscribes expose marketing programs to compliance risk and accidental sends. This workflow keeps your marketing database current so unsubscribed contacts stop receiving campaigns, eliminating accidental sends and providing a clear audit trail for compliance.

Notable Features

  • Update contact subscription status
  • Add unsubscribes to suppression list
  • Notify compliance on flagged cases

Keep marketing lists compliant when contacts submit unsubscribe forms