Keep marketing coordinators' webinar attribution accurate and complete
Keep marketing coordinators' webinar attribution accurate and complete
Marketing coordinators lose paid-ad attribution when webinar signups aren't captured. This forwards registrant contact and attribution to your tracking endpoint so analytics show true conversions.
Overview
Marketing coordinators lose paid-ad attributions when webinar registrants aren't captured, which skews campaign reporting and optimization. This workflow ensures every registrant's contact and attribution flows into your tracking endpoint so analytics reflect true conversions and marketers can confidently prioritize channels.
Notable Features
- Capture registrant and attribution data
- Send data to tracking endpoint
- Map campaign and ad fields