Keep marketing attendee tracker updated from ticket purchases

Marketing ops lose track of registrants when ticket orders don't reach the attendee tracker. Marketing ops can begin follow-up and segment audiences as purchases are added to the attendee tracker.

Overview

Missed ticket records leave marketing ops blind and weaken event campaigns. This flow captures every paid purchase into the attendee tracker so marketing can trigger segmented outreach and avoid missed follow-ups. Teams report faster follow-ups and cleaner attendee lists.

Notable Features

Add registrants to attendee tracker
Enrich records with purchase details
Notify marketing ops for follow-up