Keep marketing alerted to target press releases fast

Marketing coordinators miss acquisition and partnership press releases from target accounts, losing timely PR and outreach chances. Relevant releases reach stakeholders so coordinators can act promptly.

Overview

Marketing coordinators often miss PR moments that let competitors own the story. This workflow captures target-company press releases and routes relevant alerts to stakeholders, enabling prompt review and outreach so PR opportunities aren't missed and response times drop dramatically.

Notable Features

Filter press releases by keywords
Notify marketing and communications stakeholders
Log each hit to a tracker