Keep IT teams' webinar attendance updated in CRM

IT teams miss webinar attendee records, causing marketing to retarget wrong audiences. This workflow ensures consistent audience segments so marketing can retarget engaged viewers quickly.

Overview

Missing webinar attendance fragments your marketing audiences and wastes ad budget. Give IT a reliable pipeline to upsert engagement into CRM and advertising platforms in near real-time, creating consistent audience segments and enabling faster retargeting.

Notable Features

Capture webinar attendees reliably
Update contact engagement fields
Send engagement events to ad platforms