Keep every social lead in your marketing data warehouse
Keep every social lead in your marketing data warehouse
Managing partners at marketing agencies miss social leads in reports, causing attribution gaps. Log social leads to your analytics warehouse in real time so analysts get timestamped data.
Overview
Marketing agencies lose attribution when social leads don't land in analytics. This workflow captures every incoming social lead and writes a timestamped record to your data warehouse, eliminating gaps and giving analysts a reliable event stream. With monitoring and retrying built in, you get dependable campaign measurement and faster optimization.
Notable Features
- Create timestamped lead records
- Normalize lead fields for reporting
- Retry failed warehouse writes