Keep engineering data flowing to analytics on new signups

Engineering loses partner/source attribution when popup sign-ups aren't captured. It records every signup and its source in analytics so marketing measures signups and partner performance.

Overview

Lost signup attribution hides which partners and campaigns drive growth. This workflow ensures every popup signup and its properties land in your analytics platform, restoring clear campaign visibility and preventing lost partner signals. Engineering reduces firefighting while marketing gets the timely data needed to optimize targeting.

Notable Features

Record every popup signup event
Preserve partner and source properties
Validate events with retry logic