Keep campaign metrics flowing into your marketing database
Keep campaign metrics flowing into your marketing database
Campaign managers miss line-item metrics in ad-report emails, leaving dashboards stale. Ingest attached rows into your central marketing database so analytics act on consistent daily campaign metrics.
Overview
Delayed ad metrics leave dashboards stale and optimization decisions uninformed. This workflow captures ad-report attachments and loads their line items into your central marketing database, giving analytics consistent daily campaign metrics and eliminating gaps in reporting.
Notable Features
- Extract line items from attachments
- Normalize columns to your schema
- Append consistent rows to database