Keep buyers and guardians on marketing email lists instantly

Marketing coordinators miss buyers and guardians when orders omit contacts. Add customers from orders to general and youth lists so coordinators include them in campaigns.

Overview

Marketing coordinators lose campaign reach when buyers or guardians aren't added after purchase. This workflow creates or updates subscribers from each order and places them on general and youth lists, eliminating missed campaign touchpoints and keeping nurture funnels complete.

Notable Features

Create or update subscriber records
Add buyers to general list
Tag guardians for youth campaigns