IT: Keep dealer locator profiles up to date

IT admins see locator form updates leave subscriber profiles stale, causing missed outreach. This flow pushes form changes to your marketing database so outreach finds dealers.

Overview

Outdated locator records cause missed outreach and incorrect directory listings. This workflow ensures form-submitted locator changes flow into your marketing database, giving IT control over data quality and marketing reliable dealer contacts so outreach hits the right people and missed listings are reduced.

Notable Features

Update subscriber profiles by email
Format and validate address fields
Notify marketing and locator teams