IT: Forward qualified leads to ad analytics

IT engineers see qualified CRM leads go unreported, causing marketing to lose conversion attribution. This workflow forwards qualified lead events to ad analytics so marketing gets conversion data.

Overview

Unreported qualified leads create blind spots that misattribute ad spend and delay campaign decisions. This workflow ensures qualified lead events flow into advertising analytics, eliminating lost conversion signals so marketing can act on accurate attribution.

Notable Features

Forward qualified leads to analytics
Filter by school or program
Map CRM fields for attribution