IT: Capture hourly news for marketing content repository

IT engineers miss new articles on public news sites, costing marketing timely content opportunities. Hourly crawls add new posts to a central repository so marketers can repurpose stories quickly.

Overview

Missed news stories cost marketing timely campaign opportunities; IT-owned hourly crawls fix that gap. Centralizing every new article into a single content repository keeps the editorial pipeline full so marketers can repurpose fresh stories quickly and avoid missed campaign moments.

Notable Features

Crawl public sites hourly
Create content records in repository
Notify marketers about fresh stories