Higher education AVP: update subscriptions with member IDs

Associate vice presidents face duplicate contacts when subscriptions miss marketing IDs. This ensures operations and CRM users maintain consistent identifiers for accurate tracking and deduplication.

Overview

Duplicate contacts and mismatched identifiers make engagement reporting unreliable and force manual reconciliation for operations leaders. This workflow writes external marketing member IDs back to subscription records so operations and CRM users always see consistent contact identifiers, eliminating reconciliation headaches and delivering clean, reliable reports.

Notable Features

Write marketing member IDs to subscriptions
Prevent duplicate contact profile creation
Keep CRM and operations identifiers aligned