Founders keep lead activity timestamps current for follow-up

Founders see outdated last-contact timestamps, causing reps to miss outreach and let deals stall. This workflow updates each lead's latest inbound interaction timestamp so reps prioritize follow-up.

Overview

Outdated last-contact info lets opportunities slip through the cracks and stalls pipeline momentum. Keep each lead's latest inbound interaction timestamp current so sales reps always see recent activity and prioritize outreach; the result is fewer missed touchpoints and faster response times.

Notable Features

Update lead last contact timestamp
Filter for customer-originated messages
Notify assigned sales rep of update