For IT: Capture event opt-ins into marketing CRM
For IT: Capture event opt-ins into marketing CRM
IT admins lose web opt-ins during manual imports, causing marketing lists to miss subscribers and skew segments. It tags and adds opt-ins to marketing database so coordinators include each subscriber.
Overview
Missed web opt-ins leave marketing lists under-segmented and weaken campaign targeting. This workflow ensures IT captures and tags every event subscriber in the marketing database, removing manual imports and delivering reliable lists so coordinators include every contact in targeted campaigns.
Notable Features
- Tag new opt-ins automatically
- Create contacts in your CRM
- Segment subscribers for targeted campaigns