Engineers: keep CRM churn status up to date

Engineers miss cancellation events, leaving access flags stale and retention handoffs unclear. Payment events flip subscription status in CRM so support sees churned accounts and acts promptly.

Overview

Missed cancellation signals create churn risk and cause stale access and manual chasing between billing and support. This workflow ties payment cancellations to CRM and support records so engineering and support immediately see churned accounts, eliminating manual updates and enabling prompt retention or offboarding.

Notable Features

Update company lifecycle to churned
Flag contact records with cancellation
Notify support and success channels