Engineering: Keep referral statuses accurate for marketing programs
Engineering: Keep referral statuses accurate for marketing programs
Engineering edits to the referral table leave marketing with stale statuses and delayed reward processing, skewing campaign reports. Status updates push to the referral system so marketing has accurate statuses for rewards and reporting.
Overview
Marketing teams suffer when referral statuses lag, causing reward hold-ups and inaccurate campaign reporting. By routing engineering-originated status changes into the referral platform, you eliminate manual reconciliation and ensure rewards and reports reflect true participation — teams report fewer data errors and zero missed payouts.
Notable Features
- Push status changes to referral
- Filter updates by participation status
- Notify marketing on update failures