Directors avoid Friday newsletter sends to new subscribers
Directors avoid Friday newsletter sends to new subscribers
Higher education marketing directors lose engagement when new signups miss the latest newsletter, risking onboarding momentum. Ensures newcomers receive current campaign content so enrollment outreach starts.
Overview
Enrollment outreach suffers when welcome content doesn't reach new subscribers. This workflow ensures every new signup receives your most recent newsletter (while skipping Fridays), eliminating missed welcome sends and enabling prompt enrollment follow-up.
Notable Features
- Send latest newsletter to subscribers
- Skip Friday newsletter deliveries
- Record send status for reporting