Data scientists: add product tags to engaged subscribers
Data scientists: add product tags to engaged subscribers
Data scientists miss product-engaged subscribers from event feeds, causing high-intent contacts to drop from campaign segments. The flow adds marketing tags so campaigns hit the right contacts.
Overview
Data scientists risk losing high-intent subscribers when product engagement events aren't tagged, causing campaign segments to miss ideal targets. This workflow ensures matched events add marketing tags and notify campaign owners, so segmented campaigns reach the right contacts and manual tagging is eliminated.
Notable Features
- Apply product tags from event feeds
- Segment contacts for targeted campaigns
- Notify marketing when tags added