Create registration record and CRM deal from signup
Create registration record and CRM deal from signup
Your race registrations sit outside your CRM, blocking event coordinators from confirming attendees or reconciling payments. They become CRM contacts and registration deals for same-day follow-up.
Overview
When race signups don't land in your CRM, event teams miss confirmation windows and revenue visibility. This flow converts each registration into a contact and a linked registration deal so coordinators can confirm attendees and reconcile payments the same day.