Create mortgage leads from webhook submissions for LO teams
Create mortgage leads from webhook submissions for LO teams
Your webhook lead payloads lack consistent fields and routing, causing incomplete records. It builds complete lead and contact records so loan officers can follow up same day.
Overview
When webhook payloads vary, loan officers receive incomplete records and outreach stalls. This flow standardizes incoming mortgage leads, posts them to your CRM and vendor contact system, and applies a price adjustment so teams can contact prospects same day.