Capture video view signals for accurate ad attribution
Capture video view signals for accurate ad attribution
Marketing coordinators lose ad attribution when external video embeds omit qualifying views. This workflow sends qualifying views to your ad measurement platform, ensuring accurate attribution.
Overview
Misattributed video engagement creates blind spots in campaign reporting and can mislead budget decisions. This workflow captures qualifying view events from external embeds and delivers them to your ad measurement platform, eliminating attribution gaps and giving campaign managers accurate engagement signals to act on.
Notable Features
- Send only qualifying view events
- Filter viewers in restricted regions
- Enrich events with video metadata