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Capture referral events and enrich marketing profiles for targeted campaigns

Capture referral events and enrich marketing profiles for targeted campaigns

Campaign managers miss referral rows in spreadsheets, causing mis-segmented audiences and missed campaign triggers. It enriches user profiles and logs referrals so campaigns have correct attribution.

Capture referral events and enrich marketing profiles for targeted campaigns

Overview

Referral rows slipping through spreadsheets break attribution and dilute campaign targeting. This flow captures each referral, enriches profiles, and logs events so campaign managers run targeted journeys with correct attribution. Customers report faster, more reliable attribution and fewer missed referrals.

Notable Features

  • Capture new referral rows
  • Enrich user profiles on update
  • Segment referred users for campaigns

Capture referral events and enrich marketing profiles for targeted campaigns