Capture GCLIDs from form submissions for paid attribution
Capture GCLIDs from form submissions for paid attribution
Marketing coordinators lose paid-search attribution when GCLIDs aren't captured. This flow appends GCLIDs to subscriber profiles so paid conversions can be attributed and audiences segmented.
Overview
Missing GCLIDs leave paid-search conversions unattributed, obscuring campaign performance and fragmenting audiences. This workflow ensures every form lead carries its GCLID so marketing coordinators get clearer attribution and campaign-ready audiences, reducing attribution gaps.
Notable Features
- Extract GCLID from referrer URL
- Append GCLID to subscriber profiles
- Segment audiences by paid source