Business owners ensure unsubscribes are confirmed and processed
Business owners ensure unsubscribes are confirmed and processed
Business owners risk deliverability and complaints when unsubscribes stay on marketing lists. This flow forwards opt-outs to your site's unsubscribe endpoint, confirming removals.
Overview
Unprocessed opt-outs put deliverability and compliance at risk for business owners. This workflow routes every opt-out to your site's unsubscribe endpoint and confirms removals, eliminating missed opt-outs and protecting sender reputation.
Notable Features
- Forward opt-outs to unsubscribe endpoint
- Confirm removal status in marketing list
- Log opt-outs for audit trail