Alert crisis analysts about corporate brand crises fast
Alert crisis analysts about corporate brand crises fast
Crisis analysts miss brand-threatening articles buried in noisy feeds, leaving communications unprepared. Filter articles into crisis-only alerts so analysts notify communications for focused response
Overview
Noisy monitoring feeds let brand incidents slip past crisis analysts and leave communications teams scrambling. This workflow delivers only crisis-classified articles to analysts and routes concise alerts to communications, so response times drop dramatically and critical incidents get reviewed quickly.
Notable Features
- Deliver crisis-only alerts by email
- Screen published articles for brand risk
- Prioritize alerts for rapid review