Add won opportunity customer emails to exclusion audience list
Add won opportunity customer emails to exclusion audience list
Your won opportunities remain in ad audiences, so buyers keep seeing promotions after purchase and costs rise. Reduce wasted ad spend by excluding those emails from campaigns within minutes.
Overview
Stop showing promotional ads to customers who already purchased by routing won-opportunity emails into an exclusion audience. This keeps campaigns focused on prospects and preserves ad budget, with changes reflected within minutes.