Add updated user profiles to marketing contact list
Add updated user profiles to marketing contact list
Your app user records fall out of sync with marketing profiles, making campaign lists stale and outreach less relevant. Keep contact profiles up to date so campaign managers can target users same day.
Overview
When in-app user records change, campaign lists can quickly become stale and segmentation loses accuracy. This workflow keeps marketing contacts enriched and synchronized so campaign managers can run targeted sends the same day.