Add purchasers to marketing list for content codes
Add purchasers to marketing list for content codes
Your content-code purchases aren't reaching email and SMS lists, leaving campaign managers without buyer context. It adds buyers to the marketing list for same-day targeted outreach.
Overview
When buyers of your content codes don't reach your marketing lists, campaign managers lack the recipients and context needed to drive redemptions. This flow captures those purchasers and adds them to email and SMS lists so targeted outreach can run the same day and IT can deploy the event mapping quickly.