Add outreach contact activity to master lead database

When outreach activity isn't recorded in your master lead table, reps lack contact history and personalization context. Add contact records to the lead table so reps have context, same day.

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Overview

Outbound sends often fail to surface in the master lead table, leaving reps without context and slowing response. This flow captures contacted recipients, normalizes emails, and updates the lead master so reps get full contact context within minutes. That means faster, more personalized follow-up and fewer missed responses.