Add new borrower deals to marketing lead dashboard
Add new borrower deals to marketing lead dashboard
Deals from your borrower pipeline aren't captured centrally, so originations can't prioritize new applications. Auto-add deal rows to the lead sheet so loan officers act same day.
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Overview
When deals enter your borrower pipeline without a visible record, originations and marketing miss timely outreach. This flow logs each qualifying deal row into a single lead dashboard, prevents duplicate entries, and gets loan officers acting the same day.